The argument for keeping them is that it causes the eye to pause ever so briefly on each word. In so doing, it gives more weight to the statement. It’s more of a slogan/title than a sentence.
]]>Preserving memories is an act of love
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]]>I also recommend leaving the back blank for a peronal touch or comment to the customer. They also make great bookmarks, so I always include one in each book I sell.
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