Dan Curtis ~ Professional Personal Historian

Entries tagged as ‘Tips’

Are You Part of “The Great Vacationless Class”?

July 28, 2010 · 2 Comments

Anne Morrow Lindbergh observed that,  for the most part,  mothers and housewives were the “great vacationless class”  because they had little time off. I would add the self-employed to her list.

If you’re self-employed as I am, it’s often difficult to see your way to a holiday. You’re either too busy or too broke or both. I haven’t had a vacation for a long time. So I decided that it was time to hang up my Gone Fishin’ sign and take a vacation in August. Nothing fancy. Two weeks in and around my hometown of Victoria.

Here are a few tips that you might find useful if you’re still struggling with the notion of taking a vacation.

  • Silence the “Gremlins”. As soon as I think or say “vacation”,  my inner critics start whispering. That’s irresponsible.  People depend on you. Your business will fail. You’ll lose clients ! Gremlins want to keep the status quo. You need to recognize these voices for what they are  and politely tell them to “Get lost”. If  you don’t, you’ll end up chained to your desk.
  • Plan ahead and set  firm dates. Setting dates forces you to make a commitment. I’m closing up the office on August 20th and returning two weeks later on September 4th. It’s critical to allow yourself several weeks lead time. The more the better. This allows you to wrap up projects or stages of a project. Don’t cram everything into the final week before your vacation. You’ll end up exhausted and won’t  enjoy your time off. Make sure that you don’t plan any project work the week you return. This will allow you to settle in and catch up on e-mails and other administrative matters.
  • Inform your current clients. This post is a way of letting all of my loyal readers know that I’m not going to be writing any new material for the two weeks I’m on vacation. I’ll still be posting three times a week but these will be articles from my archives. Don’t try to pretend that you’re still at your desk. Letting clients know of your vacation avoids the embarrassment of their trying to reach you and not getting a reply for a couple of weeks. Trust that your clients understand that you’re human and like everyone else need some free time.
  • Set up an e-mail auto-responder. Even though I’m having a “staycation”, I’ll resist the temptation to peak at my e-mails. I’m going to leave an auto-responder message that goes something like, “Thank you for contacting me. I’m currently away from my desk and unavailable from August 21st until September 5th. I’ll answer your e-mail on my return. If this is an emergency, please call 250-514-****.”
  • Leave a vacation voice-message on your answering service. Even if you’re staying close to home on your vacation, you don’t want the interruption of business calls. That’s why I’ll be adding a telephone message that says something like, “Thanks for calling. I’m away from my desk until September 5th. Please leave a message and I’ll be happy to return your call when I’m back. If this is an emergency, please call 250-514-****.” A word of caution. It’s advisable in both your e-mail and telephone messages not to give the impression that you’ve left your home or office vacant. This information could fall into the wrong hands and lead to a robbery.
  • Relax. It sounds obvious. But if you’re like me, you probably have what I’d call the “Manager of the Universe” syndrome. It goes, “The world will stop spinning on its axis if I’m not at my desk 24/7.” Well I know and you know that’s ridiculous. It’s quite amazing how the world keeps turning even when we’re not involved. So, I’m giving myself permission not to worry and  just to relax.

Photo by The Hamster Factor

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Categories: Holidays · Personal Care · Personal historian · Tips
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“If You Write It, They’ll Buy It.” Just Ain’t So!

June 17, 2010 · 1 Comment

The following guest article is published with the kind permission of Susan Owens of Tales for Telling.

For all but a few famous authors, whether a book is self-published or published by a big name like Random House, “selling” books is in a very real sense up to the author. What sells books is buzz, getting people excited about the topic, the author, or both, marketing, and the author being willing to push the book at every opportunity. Some people are great at this; others think that once their book is printed and on Amazon, they’re done. Sadly, “If you write it, they will buy,” just ain’t so!

Of course it’s important that a book be well-written, well-designed, and attractively presented. But the sad truth is that a lot of good books  have languished on the shelves while a lot of bad books have sold very well. Why?  Because they’ve gotten the right publicity, or because the author is famous.

Distributing books, on the other hand, is a different matter. Self-publishing houses like iUniverse and others do make certain that the book gets on the list to be distributed by places like Ingram (most bookstores order from this source) and that it can be purchased from Amazon and Barnes & Noble.com. Some houses arrange for the book to be made available electronically for Kindle or other e-book sources. As important as these logistical steps are, I don’t think it can be said that these houses are “selling” books. What they are doing is facilitating the process so that when the author sells books, people have a way to get them in their hands. That said, here’s an interesting article about self-publishing: The Basics of Self Publishing

Here’s what to do to get a book into the distribution channel so that when the author generates that buzz, the book is out there to be had.

  • Determine who the publisher is. To publish a book for sale, you need an ISBN number, which can be purchased in blocks of ten but only by a publisher. Would you be the publisher? Or would the author?
  • Get ISBN numbers and barcodes.  If you have hardback and paperback, each gets a different ISBN. Click here for more information.
  • Register copyright with Washington, DC. This isn’t required but it’s certainly a good idea. It costs $45.  Don’t do this until the manuscript is pretty final; changes of more than 25% of content, I believe, require a new registration.  For more information click here.
  • Figure out what BISAC code you want to use. These are often printed on the back cover. This helps bookstores to shelve the book (for example, Self-Help, Memoir, etc.) See this website for more information.
  • Find a librarian trained to do publisher’s cataloging-in-publication data. This is the stuff on the copyright page that the Library of Congress does for traditionally published books but will not do for self-published books. However, I think it adds a level of professionalism to a book and also helps librarians to add it to their databases. This means libraries are more likely to buy the book if it’s marketed to them. Your local library may be able to recommend someone with this expertise.
  • Register book with the Library of Congress. You also have to send them copies when the book is printed. Click here for more  information.
  • Try to get the book into the Ingram catalog. Check this website for more information.
  • Get the book on the Books in Print list. Here’s a link with more information.
  • Get it listed on Amazon and Barnes & Noble. Also have the book included in the “look inside” feature. For information on selling a book on Amazon click here.  And for info from Barnes & Noble click here.
  • Make an e-book version available (for Kindle users, at least). I know one author I worked with had requests for this almost immediately when he started to give talks and push his book. And fortunately, the publisher we had used was able to comply pronto.

After all of this the work begins. Actually before that, because the author should begin to generate publicity about the book months before it’s released. This should include a web page, perhaps a Facebook page or blog, etc. Once the book is out, there should be press releases, speaking engagements, radio/TV appearances, and so on.

I hope this helps.

Photo by katiew

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Categories: Distribution · How to · Marketing · Personal historian · Publishing · Tips
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You Can Do It! Get Referral Partners Today.

June 10, 2010 · Leave a Comment

In a previous post, Lousy at Getting Referrals? Here’s some help, I provided several tips that could increase your referrals. A personal historian colleague asked me to expand on my suggestion,  Develop a large network of referral partners. She asked, “I know that we can benefit one another, but how do they know? How do I persuade them to give me their time for free? And what does it mean to follow up with my network every three months or so?”

Here then is an elaboration on my earlier post on referral partners that I hope addresses my colleague’s questions.

  • This is a long term process. You’re involved in developing mutually supportive business relationships. It will take time, trust, and patience and  not all your efforts will bear fruit. If you’re looking for a quick fix, this isn’t the route to go.
  • Create  your “ideal client” referral document. It’s helpful to compose a sketch of your perfect client and the follow-up approach you’ll use with each referred client. For example, will you contact your referral by telephone, letter, or by e-mail? How will you introduce yourself? How will you describe your referral partner’s role? Will you send promotional materials or wait until you have a positive response? Will you meet with referrals in their home or in some neutral location like a coffee shop? This document will clarify who you’re looking for and it will provide  your referral partners with a good overview of your referral strategy.  Don’t forget to add a few testimonials to your paper.
  • Identify a referral partner. Start by choosing a business that likely serves similar clients as personal historians. Make it easy for yourself by identifying a professional you  already use and like. Perhaps you know a financial adviser, accountant, or chiropractor that would be willing to be a referral partner. Once you’ve established this professional as a willing partner, you can ask for names of others he or she would let you contact.
  • Try the ” reverse introduction”. Over at the Duct Tape Marketing Blog, John Jantsch has a clever approach to starting a referral partnership. He calls it the Perfect Introduction in Reverse. You can watch John explain it in a short video here.  Basically the idea is to start by contacting a potential partner, explaining that you have clients that could benefit from her service or product.  It’s easier to start be offering something of value. For example, I’ve been in touch with a company that provides a complete package of services to assist seniors with moving.  It’s still early but with time the potential for referrals is there. Listen to John Jantsch here for a full explanation of the reversed introduction.
  • Build a trusting relationship. Keeping referral partners is a matter of building professional trust. You want to be certain that clients you send to your partner are going to have a positive experience. Similar concerns exist for your partner.There are several ways you can go about developing trust. For instance:
  • Offer a free seminar for your partner’s clients. Invite your referral partner to do the same for you.
  • Write an article for their newsletter or website and ask for your partner to write something for your clients.
  • Keep in touch. It’s important to nurture and care for the professional relationship you develop with your referral partners. Here are some things you can do:
  • send a card or gift for every referral you receive.
  • participate in their charity events.
  • make regular phone calls.
  • send an article that’s relevant to their work.

In a nutshell then, getting referral partners  is not about asking people to give you something for free. It’s about a mutually supportive relationship where each partner wins. And to make certain that the partnership is maintained, you have to find ways to keep in touch.

Photo by Search Engine People Blog

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Categories: Marketing · Personal historian
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Eight Lessons My Mom Taught Me About Marketing.

June 9, 2010 · 8 Comments

Mom at 23 in 1941

My mom is ninety-two and a wise woman. She never had much schooling but she earned her doctorate at the university of life. She has a homespun wisdom that on reflection has taught me some vital marketing lessons. Here they are:

  1. Never leave home without being carefully groomed. My mom always leaves her home neatly dressed and with her hair carefully coiffed. When I’m out in my community, I occasionally encounter former clients or workshop participants. Sometimes I find myself talking to a stranger about my work. I’m aware that I’m a walking billboard for personal history.  This means I need to look appropriately professional. No need for a suit and tie. But slouching around in sweat pants and ratty sneakers won’t do when you’re in the public eye.
  2. Don’t forget to say thank you. It’s a small word that goes a long way to creating a good impression. My mom never fails to says thank you for a kindness shown her. She always sends a thank you card after receiving a gift. Make it a point in your marketing to thank clients. I send a note thanking a potential client even if we don’t end up working together. I also send birthday and holiday cards to former clients. It’s a special touch that people appreciate and remember.
  3. Don’t waste time on ungrateful people. Mom is sweet but she’s also strong. If people don’t show some reciprocal kindness or interest, she drops them. There’s a good marketing lesson here. There’s no point trying to promote your personal history services to people who aren’t interested or don’t care. It’s better to concentrate your energy where you’re likely to get the best response.
  4. Answer letters immediately. Mom  is a dying breed of letter writers. She still pens several letters a week to friends and family. And what’s crucial is that she never lets a week pass before she answers a letter. People appreciate her promptness. In marketing our services it’s vital to  respond to queries in a timely manner. It creates an aura of efficiency, eagerness, and professionalism.
  5. Be meticulous. Mom never let a speck of dust settle on her furniture. Her home was always immaculate. Even today she prides herself in doing the very best she can even though she is quite frail. The marketing lesson is that all your print, audio-video, and website materials must be carefully designed and first class.
  6. Monday is laundry day. Mom never multitasked. Each day of the week was set aside for specific chores whether it was laundry, baking, cleaning, or gardening. It’s easy to become hit-and-miss with our marketing.  Make sure you schedule marketing time each week and stick to it. Better yet, why not make Monday your marketing day?
  7. Be frugal and avoid debt. Mom was a child of the Great Depression. She never spent money she didn’t have and always looked for bargains and sales. She’s passed that fiscal conservatism on to me. I look for the most cost efficient ways to market my services. For example, this website/blog cost me all of twenty bucks a year. I avoid “gadgets” and constant upgrading and use my equipment and software as long as it still does the job.
  8. Don’t put on airs. Mom can’t abide pretentiousness or arrogance. There’s a good marketing lesson here. Avoid overselling or hyping your services. People can smell phoniness a mile off.

Thanks, Mom. You’ve taught me well.

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7 Things You Can Do to Ensure a Great Workshop.

June 2, 2010 · Leave a Comment

**LAST WEEK to vote on my poll: How long have you been a personal historian? Click here to vote.**

Workshops are an excellent way of getting yourself in front of potential clients. Running workshops is something I really enjoy. Over the years I’ve learned a few things about designing and facilitating them that I’d like to share with you.  Here are seven things you can do to create an optimum learning environment for your workshop.

  1. Set up a comfortable workshop space. Nothing does more to kill a good workshop experience than a poorly lit room that is  too hot or too cold, too big or too small. Avoid having chairs lined up with military precision. If possible, request ahead of time a U-shaped seating pattern. This provides for greater intimacy and participation. Also, ask for a room that will comfortably hold the number of participants attending. Finally, always arrive early to check out your room and make certain it’s set up to your specifications.
  2. Greet participants when they arrive. I always make a point of welcoming participants and giving them a folder of workshop resources. This creates a friendly, inclusive atmosphere and allows you to get a quick sense of who’s attending your workshop.
  3. Avoid telling participants what they already know. Remember that your workshop participants are a tremendous resource  from which to draw.  Adult learners bring a wealth of experience. Start with the assumption that your participants already have some experience and ideas about the topic.
  4. Check out expectations. This flows from the point above. One way to find out what people want to learn is to ask them! Somewhere near the beginning of my sessions I make a point of asking people for their workshop expectations.
  5. Build in participatory activities. Avoid lecturing. If you must, keep it short – like five minutes! People enjoy being involved. How many activities you can do will depend on the size of your group and the length of your workshop.  If the group is small, fewer than twenty, use pairs or triads to get people engaged with one another. For example, in determining expectations,  I divide the group into pairs. I ask each person in the pair to describe to the other what it is they most want to learn. After about five minutes I bring everyone back to the group and solicit their expectations. I then write these up on a flip chart. For a list of other engaging activities click here.
  6. Create a safe and comfortable learning experience. Your workshop participants will, for the most part, be  strangers to one another. They need to feel comfortable with each other before  speaking up in the group. That’s why I design ways to get people into smaller clusters which allows participants to get to know one another more easily.
  7. Lead by example. Your words, body language, and tone should read relaxed, attentive, non-judgmental, supportive, and open. I often start my sessions by saying, “In our workshop today no one gets to be wrong…including me!” I emphasize that all questions are legitimate and will be listened to respectfully.

Photo by kellerabteil

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Categories: Courses · How to · Marketing · Personal historian · Tips
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Lousy at Getting Referrals? Here’s Some Help.

May 27, 2010 · Leave a Comment

**Don’t forget to vote on my poll: How long have you been a personal historian? Click here to vote.**

I’ve a confession to make. I’m not great at asking for referrals. I usually end up mumbling something lame to my clients  like, “If you know of anyone who might like to use my services, please let them know about me.” That’s it. Then I’m out the door.

I decided it was time to get my act together and do a better job. I’ve been doing some research on referral strategies and here’s what I’ve learned.  I hope you’ll find it helps you as well.

  • Don’t forget to ask. The best time to ask for a referral is when you’ve delivered your book or video to your clients and they’re thrilled with your work.
  • Develop a large network of referral partners. In addition to your own clients, think of  five to ten occupations that deal with the same clients as  personal historians such as:  financial planners, home care services for seniors, accountants, funeral directors, professional genealogists, naturopaths, and so on. Now select ten people from each category and arrange to meet them so that you can describe your services and learn more about what they offer. When you find people who are prepared to refer clients to you, add them to your referral partners list. In time you can build a referral list with fifty or more names. Make sure to follow up with your network every three months or so.
  • Be active in your community. Make a point of joining business associations and community groups. Your participation will in time lead to referrals.
  • Provide referrals. Giving referrals for others is likely to generate in-kind referrals from those you’ve helped.
  • Make yourself a low risk referral. Let’s face it. People don’t want to take a chance on referring someone they don’t know very well. They stand to lose  if you screw up. People want  assurances. Here’s what you need to do.

0 Be likable.  No one wants to refer someone who’s rude or patronizing.
0 Be extremely reliable. Show up for meetings on time, complete work as scheduled, and answer e-mails  and telephone calls promptly.
0 Provide free consultations.
0 Provide money back guarantees.

  • Give your referrers the resources they need. Make it easy for them by leaving behind some business cards and brochures.
  • Don’t be vague about the type of client you want. It will help if you give them an accurate picture of your ideal client. You might say something like, “I’m looking for clients who are professional women in their 50′s who have one or both parents still living.”
  • Be clear about what you expect. Do you want them to set up a meeting with just you and the prospective client? Or would you like them to be there as well? Is it OK to use their names when calling referred clients?

What referral approaches work for you? Let me know. I’d love to hear from you.

Photo by Zach  Klein

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Categories: How to · Marketing · Personal historian · Tips
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Shut Down Your Computer!

May 26, 2010 · Leave a Comment

**Don’t forget to vote on my poll: How long have you been a personal historian? Click here to vote.**

If you’re like most personal historians, you spend a lot of time in front of a computer screen. I certainly do. Lately, I’ve come across information that suggests that I need to shut off my computer and get outside. In fact, if I don’t, it could kill me!

A recent Swedish  study reported in the British Journal of Sports Medicine suggests that  prolonged sitting can lead to cancer, obesity, diabetes, and heart disease. While this isn’t earth shattering news,  the discovery that no amount of exercise  eradicates this risk certainly was.

A similar Canadian study published last year tracked more than 17,000 for an average of twelve years. It also found that exercising had no effect on reducing health risks in sedentary people. Clearly, if I want to live longer, I’d better get up from my computer more often and start moving!

If that’s not convincing enough, here’s another reason to unplug your computer. This week I came across an article in The Harvard Business Review, For Real Productivity, Less is Truly More. The author Tony Schwartz argues quite persuasively that working ten or twelve hour days is counterproductive. What we need to be doing is following our natural ultradian rhythms. This is a cycle that runs from higher to lower mental alertness every 90 minutes throughout the day. Schwartz says we should take meaningful breaks after every 90 minutes of work. He himself has a routine that sees him have breakfast after his first 90 minutes, jog after his second, and lunch after his third. It makes sense to work this way. It’s how athletes train. They work hard in short bursts and then rest. So for me no more sitting glued to my computer for a couple of hours without a break.

Finally, I’ve started to read You Are Not a Gadget byJaron Lanier, the father of  virtual reality technology. Lanier’s provocative book is a passionate call to reclaim our individual humanity from the  anonymous hive mind of the digital world.  Beware of “cybernetic totalism,” he warns. I’m only a third of the way through the book and already I’m beginning to look at social networking with a much more critical eye.

Well, enough for today. I’m shutting down my computer and going for a good brisk walk. I’ll drink deeply of the sweet spring air, talk to the odd neighborhood cat, and smile at strangers.

CLICK !

Image by Florin  Hatmanu

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Categories: Home Office · Personal Care · Personal historian · Tips
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Monday’s Link Roundup.

May 24, 2010 · Leave a Comment

**Don’t forget to vote on my poll: How long have you been a personal historian? Click here to vote.**

Happy Victoria Day holiday to all my Canadian readers! For those of you who have the day free, why not take a ramble through this Monday’s Link Roundup? There’s bound to be something to pique your curiosity. One of my favorite links is How to Take a Photo a Day and See Your Life in a Whole New Way. I’m seriously thinking of trying this.

  • Social Media Toolkits. “From the National Association of Government Communicators list, I’m reposting information about a great resource: three social media toolkits from the Commonwealth of Massachusetts.” [Thanks to Pat McNees for alerting me to this item.]
  • For Real Productivity, Less is Truly More. “As every great athlete understands, the highest performance occurs when we balance work and effort with rest and renewal. The human body is hard-wired to pulse, and requires renewal at regular intervals not just physically, but also mentally and emotionally.”
  • 10 Simple Google Search Tricks. “I’m always amazed that more people don’t know the little tricks you can use to get more out of a simple Google search. Here are 10 of my favorites.”
  • Narrative Medicine: Learning to Listen. “Dr. Rita Charon, professor of clinical medicine at the College of Physicians and Surgeons of Columbia University, is well aware of the power of storytelling. She has a Ph.D. in English — training that changed her medical practice. Through literature, she learned how stories are built and told, and translated that to listening to, and better understanding, patients.” [Thanks to Elisabeth Pozzi-Thanner of Oral History Productions for alerting me to this item.]

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Are You Creating a Supportive Milieu for Your Personal History Interviews?

May 20, 2010 · Leave a Comment

**Don’t forget to vote on my poll: How long have you been a personal historian? Click here to vote.**

You can be a first class interviewer but if you don’t ensure a good interview environment, your chances of getting the best from your client are minimized. Here are four things you can do to create a supportive milieu.

  1. Choose a room with lots of “padding”. This is particularly important if you’re producing audio or video personal histories. Audio sounds terrible when it’s recorded in a room that’s all hard surfaces. Stay away from kitchens!  Living rooms usually work well because they are filled with drapes, rugs, and upholstered furniture. Try this sound recordist’s trick. Clap your hands and if you don’t hear any reverberation, the space is good for your recording.
  2. Find a “best” time for your client. You want to interview your clients at a time that works for them. Some are morning people and are most animated and alert in the morning. Others find evening  a time when they’re open to reflection. For others a busy weekly schedule may mean weekends work the best. Be flexible and ensure that you arrange a time that fits your clients’ needs rather than your own.
  3. Avoid an audience. You don’t want people sitting in on your interview. Ban wives, husbands, kids, friends, long lost relatives, and the neighbor next door. Be firm! Having someone present during your interview is very distracting for both you and your client.  There are exceptions to this rule that I’ll cover in a future post.
  4. Turn off everything that hums, whirs, ticks, or rings. Picture this. You’re leading up to very dramatic, emotional point in your interview when suddenly the telephone rings. Kiss that moment goodbye. No matter how hard you try to recapture it, you’ll never get that special moment back. Unplug the telephones. Turn off the refrigerator. Stop the air conditioner or furnace. Silence loud ticking clocks. Just remember to turn everything back on before you leave!

Photo by John  Davey

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Categories: How to · Interviewing · Life stories · Personal historian · Tips
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Do You Want to Make Your Printed Pages Look Better?

May 19, 2010 · 2 Comments

**Don’t forget to vote on my poll: How long have you been a personal historian? Click here to vote.**

______________

In a previous post 4 Reasons Why You Need to Hire a Book Designer I extolled the benefits of good book design. I noted that for professional personal historians, hiring  a designer as part of the team was critical for long term success.

For those of you who have some  good visual sense or can’t at the moment afford a book designer, this post is for you. Here’s a list of resources for the DIY book designer.

Sites

The Book Designer. “To help publishers and authors who decide to publish their own books get to market with a great looking, properly constructed book, on time and on budget.”

The Self-Publishing Review. “The Self-Publishing Review is an online magazine devoted to self-publishing: book reviews, publisher reviews, interviews, news, opinion, and how to’s.”

Articles

7 Keys to DIY Graphic Design on No Budget. “Take these notes into consideration next time you have to get a creative project done on no budget:”

Simple, Practical Color Theory. “The mastery of color theory, relations and harmonies is one of the primary steps to uncovering the full beauty and potential of your images (in the realms of art, design and/or photography). Find out more in this simple, practical, colorful guide.”

Book Design, Part I. “In the first of three columns about book design, John D. Berry begins his look at how the books we read end up looking the way they do.”

Book Design, Part II. “John D. Berry continues his treatise on book design. In this second of three articles, he focuses on text spacing and typeface selection.”

Book Design, part III. “Closing out his series on book design, John D. Berry takes on display type, front and back matter, and playing nice with others.”

Books

Non-Designer’s Design Book, The (3rd Edition) (Paperback) by Robin Williams.  This book is a classic and my favorite. “There is an ever-growing number of people attempting to design pages with no formal training. This book is the one place they can turn to find quick, non-intimidating, excellent design help…”

Book Design and Production by Pete Masterson “…this book will help you understand the book production process and the principles of good cover and interior book design. It will allow you to look at a book design and immediately see the common errors and to see that a book is following the traditions of good book design that gives credibility to your message.”

The Elements of Graphic Design: Space, Unity, Page Architecture, and Type (Paperback) by Alexander W. White.”Unlike other graphic design books, The Elements of Graphic Design reveals the secrets of successful graphic design from the unique perspective of the page’s “white space.” With the help of carefully selected examples from art, design, and architecture, the role of white space as a connection between page elements is thoroughly explored.”

Design Elements: A Graphic Style Manual (Paperback) by Timothy Samara. “This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. “

Before & After Page Design (Paperback) by John McWade. The author “…walks his own talk, bringing you a beautifully clear, cohesive, and elegant primer on page design. You’ll learn by example how to design single-page and multi-page publications,..”

Do you have any favorite resources for the DIY designer? Let me know. Love to hear from you.

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