Monthly Archives: July 2011

Encore! Stop With The Effects!

Stop With The Effects! Have you noticed an annoying trend? Every videographer from “Cousin Harry” in Saskatoon to the BBC in London is causing our eyes and ears  to bleed with cranked up sound and tightly edited, over-the-top visual effects. Today, even the simplest home editing software  has a myriad of “bells and whistles”. You can use the “Ken Burns” effect to pan or  zoom in and out of photos. You can have dazzling titles and credits not to mention fancy dissolves … Read More


3 Keys to Creating Trust with Potential Clients.

Here’s a shocker! I was reading that a CBS News/New York Times Poll revealed only 30% of respondents believed people in general are trustworthy. Not surprising perhaps but disillusioning.

But all’s not lost. When a  similar group was asked,“What percent of people that you know are trustworthy?”  the response jumped to 70%.  Clearly knowing someone makes a big difference. The more people get to know us, the higher the level of trust. It makes sense.

A key factor in whether potential clients will hire us as personal historians is trust. But how to build trust in an introductory meeting?

I turned to The Oxford Dictionary for help. It defines trust as: a  firm belief in the reliability, truth, or ability of someone or something. If we take each of these components of trust, they provide clues to building rapport with a new client.

Reliability

Reliability begins with the simplest of acts – showing up on time for your meeting. Nothing kills  reliability more than changing an already fixed appointment date or showing up late or early.

It also helps if you’ve been in business for a few years, have a track record,  and have a set of glowing testimonials.

Avoid being needy. It reeks of desperation and raises questions about the health of your business. No one wants to sign a contract with someone who’s about to go under.

Truth

Refrain from being somebody you’re not. People can smell phoniness.  You don’t have to adopt a “marketing”  persona or be over solicitous.  Go into your meeting with a new client confident, friendly, and mindful. That’s it, nothing more.

Forgo trying to be all things to all people. For example, if your specialty is producing video biographies, don’t “fudge” things by selling yourself as a book specialist in hopes of  getting the job. You won’t sound convincing. It’s better to recommend a colleague whose expertise is print. You’ll win points for being honest. While you might lose the contract, your good name will spread in the community. And that matters.

We all expect straight answers. Your clients are no different. Questions about your fees, expertise, years of experience, and the time to complete a personal history need to be answered  without obfuscation.

Ability

If you’re new to personal histories, you may have little to show prospective clients. But this doesn’t mean that you can’t highlight your previous experience to establish your proficiency.  For example, print and video editing, interviewing, counseling, radio and film producing all require skills that come to play in producing a print or video life story.

Regardless of the number of years  experience, you want to display your interviewing expertise from the moment you meet your prospective client. If you’re friendly, curious, attentive, and  non-judgmental, then you’ll have modeled  good interviewing skills. This is subtle “selling” but it works in establishing trust and rapport.

Photo by iStockphoto

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Monday’s Link Roundup.

In this Monday’s Link Roundup if you like to see how things are created, don’t miss How Illuminated Manuscripts Were Made. If you’re a fan of vintage neon signs, you’ll love  An Architect’s Quest to Document New York’s Neon Heritage. 

  • Is a Bookless Library Still a Library? “We’ve been hearing about it for years, but the bookless library has finally arrived, making a beachhead on college campuses. At Drexel University’s new Library Learning Terrace, which opened just last month, there is nary a bound volume, just rows of computers and plenty of seating offering access to the Philadelphia university’s 170 million electronic items.”
  • One word or two? “Frequently confused word lists abound, and a good list can be a copyeditor’s dear friend when a brain cramp sets in or a deadline looms … It struck me that copyeditors might find a quick list of these word pairs a handy tool to fight a sudden brain cramp.”
  • How Illuminated Manuscripts Were Made. “In this fascinating short documentary, part of The Getty Museum‘s excellent Making Art series on ArtBabble, we get to see the astounding patience and craftsmanship that went into the making of medieval illuminated manuscripts.”
  • The Me My Child Mustn’t Know. “Everyone has a past, and it’s a very personal decision to reveal — or not reveal — the more unsavory bits to our children. It’s possible for most people to smooth out the rough edges of their histories, to edit out indiscretions or sanitize their mistakes. After all, some things are none of our kids’ business, right?” [Thanks to Pat McNees of Writers and Editors for alerting me to this item.]
  • An Architect’s Quest to Document New York’s Neon Heritage. “Kirsten Hively is an architect with an unusual affection: not for buildings but kitschy neon signs, on storefronts and against windows. Hively scoured New York City for remnants of what was once abundant in the city, photographing them as part of her series Project Neon. So far, the architect has over 400 photos, as well as a modified Google Map with pins tacked to the signs’ locations.”
  •  Northern B.C. ghost town resurrected on Facebook. “Ramona Rose is raising a town from the dead. But she’s not an exorcist; she’s an archivist. The University of Northern B.C. head of archives and special collections runs a project to preserve what remains of a ghost town. Using Facebook, she’s been rebuilding Cassiar as a virtual community.”
  • 10 Life Lessons from Esquire’s “What I’ve Learned” Interviews. “Since 1998, Esquire magazine has conducted more than 300 interviews with artists, athletes, celebrities, entrepreneurs, musicians, politicians, scientists and writers. The series — called “What I’ve Learned” — provides a fascinating cross-section of the lives of prominent people. From Buzz Aldrin to Batman, the interview list reads like a Who’s Who of our era.”

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Encore! The Introvert’s Survival Guide to Conferences.

The Introvert's Survival Guide to Conferences. I love people, but I must admit I can’t be around them continually. It drains me. Hello, my name is Dan and I’m an introvert. I previously wrote  “Attention Introverts! You Can Market Successfully.”  Now I’d like to turn my attention to another challenge for introverts – conferences. If the thought of spending days  submerged in a sea of people is daunting, don’t despair. This article is for you… Read More


Do You Make These 5 Common Audio Mistakes?

Imagine yourself in this situation. You’ve just completed videotaping an hour-long interview. It was  nicely lit and framed. And the interview itself was fantastic! Excitedly you rush back to your editing suite,  put up your interview to screen, and then the shock. The picture looks great but the audio is terrible. There’s nothing you can do to fix it. The interview is ruined!

I know that getting flawless sound all the time is nearly impossible. But you can improve the odds if you avoid making these 5 common audio mistakes.

1. Using the wrong microphone

All microphones are not created equal. The worse choice is using the microphone that comes with your video or audio recorder. These are passable for family events but not for a professional interview.  Built-in mics  pick-up the electronic clicks and whirs of the equipment and are sensitive to any hand contact.

Don’t use wireless mics for interviews unless you plan to spend the big bucks. Inexpensive wireless mics can pick up frequency interference from a host of sources such as cell phones, TV stations, CD players, computers, and PDAs.

Your best bet for interviews is to use a lapel mic or shotgun mic mounted on a stand. This will ensure better sound quality because the mic can be placed close to the subject.

2. not eliminating Background noise

Nothing spoils an interview more than background noise. You need to have the ears of a bat to eliminate unwanted sounds..

Make certain to turn off or unplug everything that you’ve control over. This includes heating and cooling systems,  refrigerators and freezers, radios and music players,  cell and land line telephone, and ticking clocks. Also make sure to close outside windows and the door to the interview room.

Before starting the interview put on your headphones and listen carefully for any stray background noise. If you’ve done your job thoroughly, all you should hear is the faint breathing of your subject.

3. Not using headphones

If you’re not wearing headphones, you can’t adequately monitor the quality of the audio you’re recording. Over-the ear headphones are the best. Spend some money and invest in a good pair. Failing that, anything is better than nothing. Even the earbuds from your iPod will do in a pinch.

4. recording with Automatic gain control

Unfortunately,  most consumer video and audio recorders come with Automatic Gain Control or AGC. While it’s easier to record sound, it also produces poor quality.

The problem is that the gain control monitors the loudness or quietness of what you’re recording and automatically adjusts the level. For example, when the interviewee pauses, the AGC raises the recording level which in turn causes an increases in the ambient sound. When the person begins talking again the recording level is lowered. This produces a pulsing effect with the ambient sound that’s difficult to eliminate without time consuming sound editing.

Do yourself a favor and spend enough to purchase a recorder that has a manual gain control. It’ll mean monitoring your audio input continually, but you’ll end up with good sound.

5. Failing to eliminate electronic hum and buzz

Electromagnetic radiation or EMR  is produced by such devices as power cables, computer monitors, radios, and TVs. Placing your video or audio recorder and audio cables next to these EMR sources can result in an audible hum or buzz.

Make sure that all your recording equipment is separated as far as possible from these EMR sources. Even a few inches can make a difference. If that’s not possible, try crossing your power cable at right angles to your mic cables.

the bottom line

Don’t push the record button until you’ve done everything possible to ensure that your audio will be pristine.

Photo by Alper Tecer

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Monday’s Link Roundup.

In this  Monday’s Link Roundup have some fun with Literary Games for Bored Book Nerds. For something serious be sure to read Oral history, unprotected.  And memoir writers will find two interesting articles, What Exactly Happened and ‘Memoir Project’ Gives Tips For Telling Your Story.

  • On Acknowledgements. “Anyone who wants to study writers’ idiosyncrasies need look no further than their acknowledgments…Acknowledgments also offer an all-too-rare view of the writer as actual human being.”
  • Oral history, unprotected. “Researchers who conduct oral history have no right to expect courts to respect confidentiality pledges made to interview subjects, according to a brief filed by the US Justice Department on Friday.”
  • The case for and against the Oxford comma. “When linking three or more elements, some writers place a comma before the “and”: bell, book, and candle. That’s known as the Oxford comma (or serial comma). Other writers don’t use that comma: bell, book and candle. Wars have been fought over less.”
  • Literary Games for Bored Book Nerds. “In the New York Times this week, Dwight Garner writes about literary games one can play with friends that aren’t anxiety-inducing. He writes, “Many people flee from games they fear will be public I.Q. tests or will expose gaps in their literary knowledge.” So true. Which is why we at Flavorpill would like to introduce a few games into your summer repertoire,..”

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Encore! 15 Great Memoirs Written by Women.

15 Great Memoirs Written by Women. I don’t know about you but I find a friend’s assessment of a book is often as good, if  not better, than some of the reviewers. That’s why I wanted to share with you this list, compiled by some of my colleagues in the Association of Personal Historians.  Here are fifteen gems to add to your list of summer reading… Read More


Are You Asking the Courageous Questions?

“The key point [of my interviews] was empathy because everybody in their lives is really waiting for people to ask them questions, so that they can be truthful about who they are and how they became what they are.”

Marc Pachter , Cultural Historian

Marc Pachter founded  Living Self-Portraits at the Smithsonian and was its master interviewer.  In his TED talk below he shares the challenges of getting a good interview.

…if all you’re going to get from the interviewee is their public self, there’s no point in it. It’s pre-programmed. It’s infomercial, and we all have infomercials about our lives. We know the great lines, we know the great moments, we know what we’re not going to share, …

Marc recounts several interviews and how he cut below the surface conversation to have his subjects reveal the truth of their lives.

Marc’s talk reminds  me of the advice I give to those I train for life story interviewing.  I tell my students they need to ask the “courageous  questions”. These are the questions that people have been waiting to be asked all of their lives. It requires courage on both sides. The interviewer must be confident enough to raise the questions. The interviewee must be unafraid to answer them.

Our work as personal historians, unlike  Marc Pachter’s,  seldom involves the famous. But the need to go beyond the pre-programmed responses is the same. How do we do that in a way that’s both incisive and empathetic? Here are some clues.

trust your intuition

Intuition is that ability of knowing without any rational explanation – a kind of sixth sense.  I’ve talked about this to some degree in a previous article, How to Listen with Your Eyes.

When we’re engaged in an interview, it’s not just the words we’re listening to but also the subtext. It’s the eyes that give us clues to what’s behind the words. Our subject may express happiness and contentment but the eyes are sad. We may hear kindness and openness  but the eyes are angry and narrowed.  If we’re doing our job well, we need to check out this dissonance with our interviewee. By listening with our eyes we unearth a richer more authentic story.

Trusting your intuition and blurting it out doesn’t mean that it’s always right. And that’s okay. People will set you straight if you’ve missed the mark.

As a rule, I generally preface my hunches with something like, “I have this feeling and I might be totally off base but I’d like to check it out…” [followed by the courageous question.]

With time and practice we can begin to trust our intuition and put it at the service of our clients.

Acknowledge the elephant

An elephant in the room can crush the intimacy from an interview. To help people express themselves and as Pachter says  “to feel what they … [want] to say and to be an agent of their self-revelation” we need to be fearless in acknowledging the elephant.

The caveat is that we must always be clear on our intent. We are the means through which people can speak unburdened. Our intent is not to embarrass, intimidate, or expose the interviewee.

For example, in my work I’ve found  that most of those at the end of life welcome an opportunity to talk about their fears and hopes. But I also know that  it’s not uncommon for friends and family of terminally-ill patients to avoid the subject of death altogether. While it’s perfectly understandable, such silence can leave the dying feeling even more isolated.

be curious

Curiosity is one of the key tools in an interviewer’s toolkit. It’s both playful and disarming.  The question begins  with “I wonder or I’m curious…” and invites an exploration between you and the interviewee.

Questions that are asked out of curiosity usually lead to responses that are authentic and deep.

For example,  after listening to your interviewee go on and on about their terrible childhood you might ask, “You’ve painted such a bleak picture of your childhood, I was wondering what were some of the good things that you can recall?”

Such a question stops the interviewee from the pre-programmed, infomercial described by Marc Pachter and gives the person an opportunity to dig deeper and uncover some bright spots.

conclusion

As personal historians we owe it to our clients to ask the courageous questions. One’s life story is more than a sterile recitation of dates, names, places, and events. Ultimately it’s about the complexity and richness of a soul’s journey. Courageous questions unlock this richness and give heart and substance to a personal history.

Photo by Pulpolux

Thanks to my APH colleague Pat McNees of Writers and Editors for alerting me to Marc Pachter’s TED talk.

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Monday’s Link Roundup.

It’s the beginning of another week and that means  some fascinating new stories in  Monday’s Link Roundup to get you started. My favorite is Dear Photograph. The picture that accompanies this article is particularly poignant.  And don’t miss Vladimir Nabokov and the Art of the Self-Interview. It illuminates a little known side of the Russian – American writer.

  • Whither Digital Video Preservation? “Finding appropriate digital preservation file formats for audiovisual materials is not an easy task.  While much of the recorded sound preservation realm has agreed upon the viability of the Broadcast Wave file format for sound materials, the video realm is still kind of the Wild West in that there is no broad consensus regarding what kinds of file formats or codecs are appropriate for preservation.”
  • Who’s on the Family Tree? Now It’s Complicated. “Genealogists have long defined familial relations along bloodlines or marriage. But as the composition of families changes, so too has the notion of who gets a branch on the family tree. Some families now organize their family tree into two separate histories: genetic and emotional. Some schools, where charting family history has traditionally been a classroom project, are now skipping the exercise altogether.”
  • DailyLit. “DailyLit sends you bite-sized chunks of public domain books (including many classics) daily, on weekdays, or three times a week via email or RSS — for free. Each serving takes less than five minutes to read, and if you want, they’ll send you the next installment right away if you click a link.”
  • Dear Photograph: A website with a window into the past. “In the past month, a summery, slightly sad website has made the trip from non-existence to international exposure. It’s called Dear Photograph, and its premise is simple: Take a picture of an old photo being carefully held up in front of the place it was originally taken, so it appears to be a window into the past.”
  • Vladimir Nabokov and the Art of the Self-Interview. “Nabokov—to my knowledge—never conducted an interview without having received and answered the questions in advance. Even when he appeared with Lionel Trilling on a “live” taped interview on a 1958 program called “Close Up” to discuss the controversy surrounding Lolita for the Canadian Broadcasting Corporation, Nabokov reads his responses—on television—from his index cards.”
  • Immigrants to Canada Online. “Library and Archives Canada (LAC) holds the Canadian immigration records for the years 1865 to 1935. The lists are online, providing 23,482 references to immigration records held at Library and Archives Canada. Those passenger lists are the sole surviving official records of the arrival of the majority of people accepted as immigrants in Canada.”

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Encore! 10 Indispensable Self-Editing Books.

10 Essential Self-Editing Books. Whether you’re a novice or a seasoned professional, these ten reference books are a must for your library. My thanks to the  following  Association of Personal Historians colleagues who suggested many of these books: Pat McNees, Mim Eisenberg, Stephen Evans, and Philip Sherwood  … Read More